“create feel good products that improves lives, mental and physical wellbeing”.

In the fast-paced world we live in, it's necessary to occasionally stop, take a step back, and assess what is going on around you. When you do this, and everything is still, you need a comfortable space to be able to process everything—or perhaps not process anything at all—and to establish a space of rest and complete surrender. 

As young professionals, having worked in a fast-paced environment before taking a break and moving to a new country to pursue our Masters degree. We went through a lot of changes —new country, new weather, new culture, and dealing with the pressure from school — we took comfort in making our space comfortable and welcoming for us to unwind in. 

Then it dawned on us that we can actually create products that promote general well being. And so the notion to make products that induce positive, happy and revitalizing feelings that can change and improve moods and emotions can be created. 

This inspired us to begin researching the emotions and challenges faced by individuals in fast-paced, high-pressure environments, particularly focusing on Millennials and Gen Zs(Use data). We explored the products and activities that have the greatest impact on managing stress and boosting moods. This insight led us to create a platform dedicated to offering young professionals a complete lifestyle improvement experience. 

Our products are designed not only to be functional but to enhance overall well-being. Our vision extends beyond just products; we aim to craft an immersive experience from our website and events to marketing activities focused on helping young professionals lead balanced lives and feel confident every day.

Our products will be focused on scents, beauty, fashion and lifestyle.

Elevate your Muud

Maryam & Fisayo

Our Mission: To create unique experiences through innovative products that improve quality of life. We aim to bring balance into every space through the power of mood enhancing products for young working professionals. 

Our Vision: To be a global feel good brand that promotes positivity

Core values: VIBE

• Vocal about our customers
• Innovative products and ability to adapt to change
• Briskness in decision making
• Excellent spirit across the organization

Our Process:

• People focused
• 100% natural soy wax for a clean burn
• Phthalate-free, non-toxic fragrances
• Essential oil blends
• Eco-friendly packaging
• Designed and produced  with love
• Cruelty-free